The sales team is the backbone of any business, driving revenue and growth through their efforts to connect with customers and close deals. However, keeping them motivated, engaged, and consistently hitting targets can be a challenge. Traditional incentive programs often fall short of inspiring peak performance. By incorporating leaderboards, badges, challenges, and rewards, these tools make selling more engaging and rewarding, boosting motivation and driving results.
- 89% of employees feel more productive with gamified tasks.
- Companies using gamification see a 48% increase in engagement and a 12% boost in sales performance.
- Gamified experiences increase motivation by 83%.
If you’re ready to transform your sales team’s performance, check out these top gamification software solutions for 2025.
What is Gamification Software?
Gamification software for sales applies game mechanics—such as points, challenges, and rewards—to motivate sales teams and drive performance. It transforms routine sales activities into engaging experiences by introducing elements like leaderboards, achievement badges, and progress tracking. Instead of relying solely on commissions or traditional incentives, these tools tap into sales reps’ competitive nature, encouraging them to exceed targets through real-time feedback and recognition.
By making everyday tasks feel more like a challenge or competition, gamification software fosters a culture of continuous improvement and engagement. Sales reps can see their progress in real-time, earn rewards for key milestones, and compete with peers in a friendly yet motivating way.
Why Use Gamification Software for Sales?
Gamification isn’t just about adding fun to the sales process—it’s a proven strategy for boosting motivation, engagement, and performance. By integrating game mechanics such as points, leaderboards, and rewards into daily sales activities, businesses can drive results and improve overall team dynamics. Here’s why companies are increasingly adopting gamification software:
1. Boosts Motivation
Sales can be a high-pressure job, and staying motivated isn’t always easy. Gamification taps into intrinsic and extrinsic motivation by rewarding effort, progress, and achievements. When sales reps see their names climbing a leaderboard or earning badges for milestones, they feel a greater sense of accomplishment and are more driven to perform.
2. Encourages Healthy Competition
A little competition can be a great motivator. Gamification software fosters a competitive spirit by allowing reps to see how they rank against peers. Features like sales contests, head-to-head challenges, and team-based competitions push reps to go the extra mile while maintaining a collaborative and supportive environment.
3. Improves Onboarding and Training
New sales hires often struggle with information overload during onboarding. Gamified training modules, quizzes, and achievement-based learning help break down complex information into digestible, engaging formats. Instead of passive learning, new reps actively participate, making the training process more effective and enjoyable.
4. Increases Productivity
When sales reps know that their daily activities—such as making calls, sending follow-ups, or closing deals—contribute to their score or ranking, they’re more likely to stay focused and productive. By rewarding behaviors that align with company goals, gamification ensures that reps prioritize the right tasks, ultimately leading to better sales outcomes.
5. Enhances CRM Adoption and Data Accuracy
One of the biggest challenges in sales management is ensuring that reps consistently update the CRM with accurate data. Gamification software can encourage frequent CRM usage by rewarding reps for logging activities, updating deals, and maintaining clean data. This not only improves sales forecasting and reporting but also helps managers make informed decisions based on real-time data.
By leveraging competition, rewards, and real-time feedback, businesses can create a high-energy sales environment where reps stay motivated, perform better, and contribute to overall revenue growth.
20 Best Gamification Software in 2025
1. Spinify
A highly visual gamification tool that makes sales performance fun with leaderboards, badges, and instant recognition.
- Pricing: Starts at $10/user/month
- Key Features: Gamified leaderboards, instant notifications, goal tracking
- Integrations: Salesforce, HubSpot, Microsoft Dynamics
- Support: 24/7 customer service and training resources
2. Ambition
A sales performance management platform that drives competition through coaching, contests, and leaderboards.
- Pricing: Custom pricing
- Key Features: Goal tracking, real-time coaching, performance analytics
- Integrations: Salesforce, Slack, Microsoft Teams
- Support: Email, phone, and chat support
3. LevelEleven
A sales gamification and performance management tool that uses scorecards, leaderboards, and real-time insights to drive productivity.
- Pricing: Custom pricing
- Key Features: Scorecards, real-time leaderboards, performance insights
- Integrations: Salesforce
- Support: Dedicated account manager and training
4. PlayVox
A performance management and gamification tool designed for sales and customer support teams.
- Pricing: Custom pricing
- Key Features: Recognition badges, performance tracking, real-time dashboards
- Integrations: Salesforce, Zendesk
- Support: 24/7 customer support
5. SalesScreen
A visually engaging gamification software that enhances sales motivation through leaderboards, challenges, and team-based competitions.
- Pricing: Custom pricing
- Key Features: Team challenges, recognition badges, KPI tracking
- Integrations: Salesforce, HubSpot, Microsoft Teams
- Support: Email and live chat support
6. Hoopla by Raydiant
A gamification platform that creates excitement with live sales updates, leaderboards, and competitions.
- Pricing: Custom pricing
- Key Features: TV leaderboards, instant recognition, real-time contests
- Integrations: Salesforce, Slack
- Support: Email and phone support
7. Plecto
A real-time gamification tool that helps sales teams track performance with dashboards, leaderboards, and achievement recognition.
- Pricing: Starts at $15/user/month
- Key Features: KPI tracking, recognition badges, real-time insights
- Integrations: Salesforce, HubSpot, Pipedrive
- Support: Live chat and email support
8. Pointagram
A simple and cost-effective gamification tool that rewards sales reps with points, badges, and challenges.
- Pricing: Free for small teams, premium starts at $7/user/month
- Key Features: Points-based challenges, leaderboards, rewards system
- Integrations: HubSpot, Salesforce
- Support: Email support
9. Funifier
A customizable gamification solution that allows businesses to tailor engagement strategies for sales teams.
- Pricing: Custom pricing
- Key Features: Custom game mechanics, engagement tracking, real-time feedback
- Integrations: Salesforce, Microsoft Dynamics
- Support: Online support portal
10. Bunchball Nitro
An enterprise-level gamification platform offering incentives, contests, and performance tracking.
- Pricing: Custom pricing
- Key Features: Incentive programs, data-driven insights, performance tracking
- Integrations: Salesforce, Microsoft Teams
- Support: Dedicated customer support team
11. Motivator by Zoho CRM
A built-in Zoho CRM feature that gamifies sales performance with leaderboards, badges, and sales contests.
- Pricing: Included in Zoho CRM plans
- Key Features: Sales contests, performance tracking, rewards system
- Integrations: Zoho CRM
- Support: Email and help center
12. KPI Fire
A goal-setting and gamification tool focused on driving high-performance behaviors.
- Pricing: Custom pricing
- Key Features: Goal setting, performance tracking, team competitions
- Integrations: Salesforce, Microsoft Teams
- Support: Email and chat support
13. Gamify
A cloud-based engagement platform that gamifies sales team performance through contests and rewards.
- Pricing: Custom pricing
- Key Features: Contests, leaderboard ranking, badges
- Integrations: Salesforce, HubSpot
- Support: Online knowledge base
14. SmartWinnr
An AI-powered gamification tool that enhances sales training and motivation.
- Pricing: Custom pricing
- Key Features: AI-driven coaching, quizzes, performance tracking
- Integrations: Salesforce, Microsoft Teams
- Support: Live chat and email support
15. Influitive
A gamification platform focused on customer advocacy and sales engagement.
- Pricing: Custom pricing
- Key Features: Customer advocacy programs, rewards, gamified challenges
- Integrations: Salesforce, HubSpot
- Support: Dedicated support team
16. Arcade
A mobile-friendly sales gamification tool that motivates teams with real-time competitions and recognition.
- Pricing: Starts at $6/user/month
- Key Features: Live leaderboards, mobile app, team challenges
- Integrations: Salesforce, Microsoft Teams
- Support: Email and chat support
17. Centrical
An AI-powered gamification and performance management platform that helps sales teams stay engaged and productive.
- Pricing: Custom pricing
- Key Features: AI-driven coaching, real-time leaderboards, personalized challenges
- Integrations: Salesforce, Microsoft Teams, Slack
- Support: Dedicated account manager and customer support
18. Xoxoday Compass
A gamification tool designed to drive sales incentives, commission management, and performance-based rewards.
- Pricing: Custom pricing
- Key Features: Sales contests, commission automation, incentive tracking
- Integrations: Salesforce, HubSpot, Microsoft Dynamics
- Support: 24/7 customer support
19. SalesCompete
A gamification and analytics platform that enhances sales productivity through leaderboards and real-time challenges.
- Pricing: Custom pricing
- Key Features: KPI tracking, Slack-based competitions, automated performance reports
- Integrations: Slack, Salesforce, HubSpot
- Support: Email and live chat support
20. Snowfly
A gamification and incentive management platform that uses AI-driven analytics to maximize sales performance.
- Pricing: Custom pricing
- Key Features: AI-driven rewards, sales contests, real-time engagement tracking
- Integrations: Salesforce, Microsoft Dynamics, SAP
- Support: Phone, email, and live chat support
How to Choose the Right Gamification Software?
Choosing the right gamification software is essential to ensuring that your sales team stays motivated and aligned with your business goals.
Here are the key factors to consider:
Ease of Integration – The software should seamlessly integrate with your existing CRM and sales tools, such as Salesforce, HubSpot, or Microsoft Dynamics. A smooth integration ensures that performance tracking and incentives align with real sales activities.
Customization Options – Every sales team operates differently, so look for software that allows you to tailor challenges, rewards, and leaderboards to fit your business goals and team dynamics. The ability to create personalized incentives ensures long-term engagement.
User Experience – An intuitive and visually appealing platform increases adoption and engagement. If the software is clunky or complicated, your team may resist using it, defeating the purpose of gamification. A clean interface with easy navigation is key.
Analytics and Reporting – Insightful reporting tools help managers track performance, identify trends, and adjust incentives for maximum effectiveness. Choose software that provides real-time data, detailed dashboards, and actionable insights.
Support and Pricing – Ensure the software fits your budget while offering strong customer support. Look for transparent pricing models and a responsive support team to help troubleshoot any issues and ensure smooth implementation.
While gamification can significantly enhance motivation and sales performance, its true impact is realized when integrated into a comprehensive marketing and sales strategy. Sustainable revenue growth requires more than just engagement—it demands a strategic approach that combines effective lead generation, targeted marketing initiatives, strong customer relationships, and a well-structured sales process. Gamification serves as a powerful catalyst, but when aligned with a data-driven strategy, it transforms into a game-changing asset that drives long-term business success.
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