“Trust your instincts.” Intuition can be useful for making decisions, but that’s not always the case in business.
Relying on business instincts can be dangerous because it’s often not backed up by data. And when it comes to making decisions about revenue, you need all the data you can get; otherwise, you might make a mistake.
According to Slintel.com,
- 9074 companies from across the world are using Revenue Analytics software, with 5774 of those being based in the United States. This represents a 64% adoption rate in the United States.
- Technology (1989) , Professional Services (1951) , and Retail and CPG (847) are just a few of the top businesses to use Revenue Analytics software.
Revenue analytics is an essential tool for any business that wants to optimize its sales and revenue performance. By understanding your revenue data, you can make more informed decisions about pricing, product mix, marketing strategies, and other factors that impact your bottom line.
So how can you get started with revenue analytics?
What is Revenue Analytics?
Revenue analytics is the process of using data to understand and improve revenue performance. By analyzing data on past revenue and understanding your revenue streams, businesses can better understand what drives revenue growth and identify areas for improvement. By using data to understand what’s working and what’s not, you can make better decisions that lead to increased revenue.
When to Use Revenue Analytics?
Revenue analytics can be used in a variety of situations to improve decision making. Here are a few examples:
- When setting prices: Revenue analytics can be used to understand what price points customers are willing to pay for your product or service. By understanding how customers value your offering, you can set prices that maximize revenue.
- When developing marketing campaigns: Revenue data can be used to understand which marketing channels generate the most revenue. By targeting your marketing efforts to channels that generate the most revenue, you can maximize the return on your investment.
- When making decisions about product mix: Revenue analytics can be used to understand which products are selling well and which are not. This information can be used to make decisions about which products to keep in stock and which to discontinue.
- When forecasting future revenue: Revenue analytics can be used to predict future revenue based on past data. This information can be used to make decisions about budgeting, staffing, and other factors that impact your bottom line.
Why is Revenue Analytics Important?
When used correctly, revenue analytics can be a powerful tool for driving growth. Revenue analytics can help businesses:
- Improve decision making by understanding what drives revenue
- Make better use of resources by allocating them to areas that will have the biggest impact on revenue
- Identify new growth opportunities by analyzing trends and patterns in customer behavior
- Make more informed decisions about pricing, product mix, marketing strategies, and other factors that impact revenue.
What is a Revenue Analytics Tool?
Revenue Analytics Tool is a cloud-based software that provides users with real-time visibility into their sales, CRM and revenue data. It offers a range of features to help users manage and optimize their sales performance, including pipeline management, forecasting, and reporting.
Revenue analytics tools have the ability to provide users with advice on how to improve their sales results. Most software uses artificial intelligence (AI) to analyze data and identify patterns that can be used to guide salespeople to more effective actions.
If you are looking for a comprehensive solution that can help you better understand and optimize your revenue, try using a revenue analytics tool.
How to Choose the Best Revenue Analytics Tool?
Here are some factors to consider when choosing Revenue Analytics tools:
- Pricing: How much does the tool cost?
- Key features: What features does the tool have?
- Ease of use: How user-friendly is the tool?
- Integration: How well does the tool integrate with other software?
- Customer support: What kind of customer support does the company offer?
Revenue analytics tools vary in price, features, and ease of use, so it’s important to find one that is a good fit for your company.
Best Revenue Analytics Tools for 2022
The value of revenue analytics is that it is a good source of information that you need to predict your business’s future confidently. Here is a breakdown of the best revenue analytics tools on the market today:
1. Dreamdata.io
Dreamdata’s Revenue Analytics is a tool that provides unparalleled insights into your metrics. It will help you understand the performance of every channel, campaign, and segment in the sales pipeline.
- Price: You may start with a free account to explore Dreamdata’s revenue analytics solution. Take advantage of the advanced analytics and B2B attribution features at only $999 per month when paid annually.
- Ease of use: Highly personalized outreach to know your sales cycles inside and out so that you can take control of revenue activities.
- Key features: You may choose from five multi-touch attribution models for its account-based attribution. Scrutinize the marketing and sales process with an end-to-end customer journey map. Ensure that you have the best content with the content analytics feature.
- Integrations: Top Dreamdata integrations include Mailchimp, Salesforce Sales Cloud, Stripe, Calendly, and Zendesk.
- Support: You can use the self-service set-up to start using Dreamdata. Get timely customer support from their team, or check out the Slack community support to answer your queries.
2. Revenueanalytics.com
A next-generation software to give you the confidence and data to make tough decisions on complex pricing challenges.
- Price: Contact the team for custom pricing of their products.
- Ease of use: Boost forecast accuracy with revenue projections based on data.
- Key features: Get single-click access to traffic data with the advertiser’s insights and advanced analytics. Make faster inventory reports with inventory insights.
- Integrations: RevenueAnalytics integrations make it easy to understand what is happening throughout the sales process, give you automatic updates, and provide insights to get more work done.
- Support: Get in touch with the team through the customer support hotlines to get started or if you have any questions regarding using their products.
3. Revenuegrid.com
RevenueGrid has Revenue Signals as its revenue analytics software. It eliminates the guesswork in making decisions about the sales process.
- Price: Price quotes are available upon request. Contact the team to request a quote.
- Ease of use: You can set it up to guide your team at any stage in the sales process. It can be customized to fit your organization’s needs. Revenue Signals are like interactive and contextual alerts that advise your team on what needs to be done.
- Key features: Gain complete and unified sales data with end-to-end sales cycle visibility. AI suggestions are given throughout the sales cycle to guide the revenue team.
- Integrations: Can connect with other systems and tools, such as Zoom, Eventbrite, and Stripe. All data is also captured and logged to Salesforce.
- Support: RevenueGrid has many resources for its products. The team got you covered for any security concerns or if you need to deploy customized solutions for your company.
4. Revenue.io
Revenue.io is a helpful tool to automatically capture every activity in Salesforce and use that data to give you actionable insights that will guide you in making the best decisions. This software will help you transform multi-channel sales data into predictive insights so you can plan your subsequent actions and drive success.
- Price: Pricing information is available only upon request.
- Ease of use: Get real-time notifications to keep everything on track during the buying stage. It gives reports where opportunities are highlighted, making it easier to bring every deal to the finish line.
- Key features: Accurate pipeline forecasting to drive the proper engagement. You can also download the Revenue Intelligence package, where you get access to over 100 reports and dashboards.
- Integrations: Top integrations for Revenue.io include Gmail, Zoom, Salesforce Sales Cloud, Instagram, Twitter, and Meta for Business.
- Support: Has a dedicated page for support.
5. Insightsquared.com
Provides a holistic view of the revenue operations by automatically capturing and analyzing all activities on the entire sales process. InsightSquared serves as a full-funnel revenue intelligence platform that will guide your team with predictive analytics and forecasting.
- Price: Available only upon request
- Ease of use: Immediately makes updates visible during forecasting to show real-time pipeline reviews by automatically capturing, integrating, and analyzing all activities throughout the sales process. This makes it possible to trace marketing campaign effectiveness from initial contact to signed contract.
- Key features: Built for scale, security, and speed. It runs queries fast and with no latency, no matter how large. No user intervention is necessary to analyze both structured and unstructured data.
- Integrations: InsightSquared believes that revenue is a team sport. They work closely with CRM and HubSpot Solution Partners to get more value from the software deployment.
- Support: They have their Intelligence360 Team and Support Library to build knowledge about their solutions.
6. Clari.com
It gives you full control of the entire revenue operation, executes more efficiently and confidently, and helps you align sales, marketing, finance, and customer success.
- Price: Contact Clari for the current pricing information.
- Ease of use: Aligns the KPIs and business revenue goals. Help you quickly find relevant metrics and give predictive insights to provide deal visibility and build transparency from the data.
- Key features: It has plenty of features for data sourcing and predictive analysis, such as exceptional reporting, dynamic modeling, sales trend analysis, and performance metrics.
- Integrations: Strategic integrations were added to the Clari Connected Revenue Ecosystem across various areas, such as sales engagement, marketing automation, direct mail service, and market intelligence.
- Support: Technical questions, product training requests, and feedback are welcome with the Clari phone and email support team.
7. Boostup.ai
It uses artificial intelligence (AI) and predictive analytics to help sales operations. Captures the data and analyzes it in real-time to give recommendations for actionable next steps. It also optimizes the sales process, such as territories, leads, and quotas.
- Price: Pricing information is available upon request.
- Ease of use: Intuitive and interactive to use and gives you instant visibility of the entire revenue life cycle. It is pre-built with dashboards that provide actionable insights, leading you to a more profitable revenue team.
- Key features: Integrates well with other CRM/Marketing Automation systems. It has a CRO dashboard that provides gap analysis and macro insights.
- Integrations: Connect and integrate the sales tools you use to harness the power of your data. It integrates with your existing tech stack, like SalesForce, Zoom, Gong, HubSpot, and Mindtickle.
- Support:
8. Ebsta.com
A revenue analysis tool designed to help your team achieve productivity in marketing, sales, and customer success efforts.
- Price: Pricing depends on the CRM that you use. For example, a standard plan with Salesforce will cost you $30 per month, while a professional plan is $50 a month. The ultimate plan with bespoke reporting and advanced configuration is priced at $70 per month.
- Ease of use: Understand how data performs in real time so you can take action instantly.
- Key features: Useful features of Ebsta include sales forecasting, pipeline management, sales performance, and CRM contact and activity capture.
- Integrations: Integrate with Ebsta’s Revenue Intelligence Platform, and you can expand your CRM’s capabilities in analyzing sales data.
- Support: Has a dedicated support team aside from the Ebsta Knowledge Base page to learn more about how to install, configure, and use all app features.
9. Klearly.com
Klearly prefers to use first-party data for your team to improve sales calls, optimize campaigns, and enhance all demand generation efforts in real time.
Price: Contact the team to get a demo and learn about price information.
Ease of use: Aggregate and operationalize data to execute smarter segmentation, prioritization, and personalization.
Key Features: Klearly is focused on meaningful metrics. It gives you a connected view of the account ecosystem. Real-time insights and alerts help you achieve strategic and long-term revenue results.
Integrations: Integrate with your favorite tools, like HubSpot, Marketo, Pendo, Eloqua, and Salesforce.
Support: Share feedback or get assistance quickly with the Klearly team. There is also a Klearly Knowledge Base page to help you use the product.
10. Kluster.com
A cloud-based revenue operations software to forecast processes using multiple AI and analytical methods.
Price: Contact Kluster for custom pricing for their software.
Ease of use: It has interactive tools to help you engineer the perfect outcome and track real-time progress.
Key Features: Real-time interactive dashboard for accessible meetings. Fastest integration on the market.
Integrations: Unify marketing, sales, and customer success data by integrating Kluster with your existing tools, like HubSpot.
Support: Has available online and phone support.
11. Groove.co
An advanced activity capture that provides real-time Salesforce reporting, account collaboration, run interactive pipeline reviews, and complete data transparency.
- Price: Custom quote only.
- Ease of use: Streamline workflows and prioritize tasks using the real-time data you get from Salesforce.
- Key features: Groove has plenty of useful features such as multi-channel campaign automation, email, calendar & activity tracking, online scheduler and industry-leading security.
- Integrations: Native Salesforce and LinkedIn Sales Navigator integrations.
- Support: Has dedicated implementation specialists, tailored onboarding experience, and access to extensive technical resources.
Other Revenue Analytics Tools
12. Profitwell.com – Subscription reporting and analytics
13. Prophix.com – Sales and Revenue Planning & Analysis
14. Copper.com – Track Conversations
15. Pipedrive.com – Sales CRM reports and insights
16. Keap.com – CRM analytics and reporting
17. Salesmate.io – sales intelligence software
18. Nimble.com – Turn Relationships Into Revenue
19. Capsulecrm.com – Sales & Pipeline Analytics
20. Gong.io – Revenue Forecast Tool
21. Agilecrm.com – CRM Metrics & Reporting
22. Vendavo.com – Price Optimization & Sales Intelligence
23. Chorus.ai – AI Revenue insights
24. Aviso.com – Revenue Reports & Insights
25. People.ai – Revenue Operation
26. Fivetran.com – Sales & customer success analytics
27. Looker.com – Customer success analytics
Your Turn
Revenue analytics tools are used to analyze the data related to the sales process. It then allows you to identify areas that need to be improved.
Once you optimize, the sales process will improve other aspects of your business, like customer service. Eventually, this will lead to better decision-making that will speed up business growth.